1.
Dr. Mushthaq Ahammed K. The Role of 7 Ps in Developing Marketing Strategies for Tourism Products and Services: A Service Marketing Mix Perspective Analysis. Research Inspiration [Internet]. 2016 Dec. 30 [cited 2026 Feb. 26];2(I):380-9. Available from: https://www.researchinspiration.com/index.php/ri/article/view/248